Neutral Pastel-Toned Sneakers

Nike Unveils Its Air Jordan 1 High MM in 'Galactic Jade' Colorway

Nike has revealed its latest neutral pastel-toned sneakers of its Air Jordan High MM sneaker model in a new 'Galactic Jade' colorway. The sneakers are part of the women's Air Jordan lineup, which is continually expanding as previously Nike released an Air Jordan 1 Low 'IWD' in celebration of International Women's Day.

The sneakers are high-top sneakers with tumbled leather panels and a multi-dimensional aesthetic as most of the exterior design protrudes. The overlays are in neutral pink and light beige, along with the Nike logo branding. The uppers are in white, but the ankle collar is in neutral green as well as part of the perforated toe box. Additionally, the Air Jordan logo branding is also on the ankle collar. The sneakers will be available in the coming months for $155.

Image Credit: Nike

Neutral Pastel-toned Sneakers
Sneaker brands can explore more pastel-toned color options for their shoe collections.
Expanding Women's Sneaker Collections
There is a growing market for women's sneakers and brands can capitalize on this by releasing more styles and colorways that cater to their tastes.
Multi-dimensional Aesthetic
Sneaker brands can experiment with adding more dimension to their designs to create unique and eye-catching sneakers.

Industries Being Reshaped

Fashion
The fashion industry can tap into the growing trend of neutral pastel-toned sneakers to offer a wider variety of options to consumers.
Footwear
The footwear industry can expand their product offerings for women's sneakers and create styles that cater to this growing market.
Sportswear
Sportswear brands can incorporate multi-dimensional designs into their sneakers to create more visually interesting options for athleisure wear.
SCORE
1.8 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 17%
Activity 22%
Freshness 16%