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Movie-Based Dating Apps

This Dating App Matches Users Based on Their Netflix Viewing History

— July 24, 2015 — Lifestyle
'Netfling' is a new dating app that matches individuals based on their Netflix viewing history. If your idea of a perfect date is curling up on the couch with your favorite Netflix movie or TV show, this app may just be for you.

The Netfling app uses the same interface as Tinder, but with a Netflix-inspired twist. The app gathers data from your Netflix account and figures out what your most watched films and TV shows are. The app will then present potential matches based on those who share your taste in pop culture. The idea behind the app is that since binge watching has become such a key element of modern relationships, why not connect potential mates based on their favorite shows?

While there is much more to compatibility than a shared love of television, this app may be a good way for movie aficionados to connect with like-minded individuals.
Trend Themes
1. Movie-based Dating Apps - Disruptive innovation opportunity: Creating dating apps that match individuals based on their media preferences.
2. Netflix Viewing History - Disruptive innovation opportunity: Developing apps and platforms that utilize users' Netflix viewing history to personalize recommendations or create social connections.
3. Binge-watching Relationships - Disruptive innovation opportunity: Building services and features that cater to the growing trend of binge-watching and use it as a bonding factor in relationships.
Industry Implications
1. Online Dating - Disruptive innovation opportunity: Introducing new algorithms and matching methods that take into account users' media preferences.
2. Media Streaming - Disruptive innovation opportunity: Enhancing streaming platforms by incorporating social features and matchmaking based on users' viewing habits.
3. Entertainment Technology - Disruptive innovation opportunity: Creating interactive experiences and services that leverage users' media consumption behaviors to foster connections and engagement.
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