Normalcy-Themed Spring Fashion

TOMBOGO's NATURE IS HEALING Prepares for the SS22 Season

Fashion label TOMBOGO introduces its new collection entitled 'NATURE IS HEALING' made for the Spring/Summer 2022 season. It honors the slow transition back to normalcy after the global pandemic affected everyone last year. The designs are a perfect blend of streetwear looks and elevated design.

The seasonal capsule was showcased in New York City's Spring Studios and the runway was designed with a variety of different hour plants, metal shelving, and mirrored fences. It displayed many items including motorcycle helmets, wooden benches, and coffee table books. It stayed true to the brand's design language, boasting utilitarian looks. The color palette includes earthy tones to give it a sense of versatility. Some notable silhouettes include the two-piece worker jacket and the pants to match.

Image Credit: Daarian Dicianno

Nature-themed Fashion
Opportunity for brands to create collections inspired by nature and sustainability.
Streetwear Meets High Fashion
Opportunity to blend streetwear aesthetics with elevated design to create unique looks.
Post-pandemic Fashion
Opportunity to create collections that honor the transition back to normalcy after the pandemic.

Who This Affects Most

Fashion
Opportunity for fashion brands to create new collections and adapt to changing consumer needs and desires.
Retail
Opportunity for retailers to showcase and sell these new collections.
Events
Opportunity for event planners to organize fashion shows and events that showcase these new collections.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 55%
Activity 24%
Freshness 11%