Model Chloe Norgaard channels her inner harajuku girl for the Nasty Gal Gift Shop 2013 lookbook. With her rainbow-hued hair, vibrant neon pink accents and overall funky styling, it is hard not to think of this Japanese subculture or Rainbow Brite or even a very girly punk. Yet there is an undeniable festive quality about the images that is appropriate for the time of year.
The Nasty Gal Gift Shop 2013 lookbook was shot by photographer Felisha Tolentino. Showcasing all of the goods this online retailer has in store for the holidays, the catalog clearly appeals to the youth of today, or at least those who are young at heart. From phone cases and instant cameras to Tweety Bird shirts and Ryan Gosling earrings, the options are endless, which is perfect.
What Makes This Trend Stand Out
- Girly Punk Fashion
- The Nasty Gal Gift Shop Lookbook showcases the potential for mixing traditionally edgy punk styles with feminine elements for a unique and festive aesthetic.
- Funky Color Combinations
- The use of bold and unconventional colors in the Nasty Gal Gift Shop Lookbook suggests that there is potential for incorporating unexpected color pairings into fashion design for a bold and eye-catching effect.
- Youth-oriented Catalogs
- The Nasty Gal Gift Shop Lookbook demonstrates the value in creating marketing materials that appeal to younger generations with bold and trendy fashion choices paired with tech accessories.
Sectors Adopting This
- E-commerce
- Online retailers like Nasty Gal have the opportunity to curate product collections and produce lookbooks that appeal to younger generations of shoppers by incorporating bold and trendy fashion choices paired with tech accessories.
- Fashion Design
- Fashion designers could experiment with unconventional color pairings and mixing traditionally edgy punk styles with feminine elements inspired by the Nasty Gal Gift Shop Lookbook for a fresh and unique aesthetic in their own designs.
- Photography
- The Nasty Gal Gift Shop Lookbook offers photographers the opportunity to create bold and festive images by experimenting with unconventional color choices and mixing edgy and feminine styles.
