Fashion model and entrepreneur Grace Cheng is on a mission to revitalize the instant oatmeal space with the launch of her business Mylk Labs.
Mylk Labs offers a better-for-you instant oatmeal that's low in sugar, high in fiber, and fully gluten-free. The brand offers five instant oatmeal flavors – strawberry vanilla, apple cinnamon, almond pink salt, blueberry maple, and coconut cinnamon – and each one can be prepared in just three minutes with your choice of milk or hot water. Cheng also emphasized that oatmeal are all free of glyphosate, which is a chemical that environmentalists have warned against due to its adverse environmental impacts.
All five of the instant oatmeal flavors, as well as an Oatmeal Sampler Pack, are available now from Mylk Labs' online shop.
Image Credit: Mylk Labs
Why This Trend Is Growing
- Health Conscious Instant Oatmeals
- Entrepreneurs can capitalize on the growing demand for healthy and quick meal options to create their own lines of health-conscious instant oatmeals.
- Gluten-free Instant Oatmeals
- There is an opportunity to cater to the gluten-free market by offering instant oatmeals that are gluten-free, which will make the product more accessible and appealing to people with dietary restrictions.
- Glyphosate-free Foods
- Entrepreneurs can take advantage of the concerns surrounding glyphosate by creating their own lines of food products, like instant oatmeals, that are free of the chemical and marketed as environmentally conscious.
Industries Being Reshaped
- Food and Beverage
- The food and beverage industry can benefit from marketing health-conscious and gluten-free instant oatmeals to consumers who are looking for quick and easy meal options.
- Agriculture
- The agriculture industry can focus on developing crops and farming practices that reduce the need for chemicals like glyphosate and produce healthier ingredients for the food industry to use in products like instant oatmeals.
- Health and Wellness
- The health and wellness industry can promote the benefits of products like Mylk Labs' instant oatmeals and encourage consumers to adopt healthier eating habits, which can lead to long-term health benefits.
