Years of fruitless searching for the perfect scent led Jennifer Fisher to create the My Scent rollerball, the brand's first fragrance and one that tells a unique scent story using only pure essential oils. This warm and musky scent was expertly blended to capture the "casual sensuality" of the brand's essence using notes of vanilla, Australian sandalwood, tonka bean, pear and coconut.
Skin scents like this one are inherently designed to be understated and intimate, evoking a sense of closeness without overwhelming the senses.
Essential oil fragrances are experiencing a renaissance as consumers embrace clean fragrances derived from plants to align with their wellness-focused lifestyles. This comforting everyday scent's precise rollerball packaging allows for the pulse points to be precisely targeted and anointed with naturally aromatic ingredients.
What's Driving This Trend
- Clean Fragrances
- Essential oil fragrances are experiencing a renaissance as consumers embrace clean fragrances derived from plants to align with their wellness-focused lifestyles.
- Intimate Skin Scents
- Skin scents like this one are inherently designed to be understated and intimate, evoking a sense of closeness without overwhelming the senses.
- Precise Rollerball Packaging
- This comforting everyday scent's precise rollerball packaging allows for the pulse points to be precisely targeted and anointed with naturally aromatic ingredients.
Who This Affects Most
- Beauty and Cosmetics
- Clean fragrances derived from essential oils offer disruptive innovation opportunities within the beauty and cosmetics industry.
- Wellness and Lifestyle
- The rise of clean fragrances aligning with wellness-focused lifestyles presents disruptive innovation opportunities within the wellness and lifestyle industry.
- Packaging and Design
- The need for precise rollerball packaging for intimate skin scents offers disruptive innovation opportunities within the packaging and design industry.
