eSports organization Movistar Riders -- with teams competing in Call of Duty, League of Legends and other popular titles -- has joined forces with Spanish fast-fashion brand Pull & Bear for a collaborative apparel line that is geared toward gamers. The apparel line is streetwear-themed, featuring logo-adorned hoodies and other casuals.
With the popularity of eSports at an all-time high among Gen-Z and Millennial consumers, brands in the fashion sector are partnering with gaming industry leaders to launch exclusive merchandise. The Movistar Riders and Pull & Bear apparel range is all about comfort without skipping out on fun design elements like both brands' logos featured throughout.
The collaboration includes pieces priced from 12.99€ to 25.99€, making it accessible for gamers seeking affordable, licensed merchandise.
Image Credit: Movistar Riders