The One-off Mitsubishi L200 Desert Warrior Was Created for Off-road Racing
Michael Hines — April 29, 2017 — Autos
References: mitsubishi-cars & autoindustriya
Fans of off-roading racing shouldn't get too excited by the Mitsubishi L200 Desert Warrior. That's because this rugged pickup is just a one-off concept. However, it does serve as the inspiration for the L200 Barbarian SVP, a special edition truck Mitsubishi is making 250 of. Said inspiration has been given a complete makeover to ensure that it can function as a pre-runner, a truck that conducts pre-race checks of off-road race routes. The Mitsubishi L200 Desert Warrior's modifications include new steel front and rear bumpers, a skid plate and winch up front, and a roll cage.
There are also massive off-road tires that self-inflate and a pair of custom racing seats inside the cabin. The tamer L200 Barbarian SVP makes do with exterior modifications that include 17-inch all-terrain tires, a modified bumper, and additional black exterior accents. The Mitsubishi L200 Desert Warrior is one of the first creations from the automaker's in-house Special Vehicle Projects (aka SVP) team. Given the love consumers have for special edition pickups this likely won't be SVP's last customized L200.
There are also massive off-road tires that self-inflate and a pair of custom racing seats inside the cabin. The tamer L200 Barbarian SVP makes do with exterior modifications that include 17-inch all-terrain tires, a modified bumper, and additional black exterior accents. The Mitsubishi L200 Desert Warrior is one of the first creations from the automaker's in-house Special Vehicle Projects (aka SVP) team. Given the love consumers have for special edition pickups this likely won't be SVP's last customized L200.
Trend Themes
1. Off-road Pickup Trucks - The rise of off-road pickup trucks across the automotive industry presents an opportunity for customization companies to cater to niche markets.
2. Special Edition Vehicles - Automakers can increase revenue and consumer loyalty by releasing limited edition custom vehicles with unique features and designs.
3. Pre-runner Trucks - The development of pre-runner trucks for off-road racing presents potential for innovation in the automotive industry and creates opportunities for customizations and modifications.
Industry Implications
1. Automotive Manufacturing - Automakers can capitalize on the demand for off-road and special edition vehicles by creating new models that cater to specific niches within the market.
2. Customization and Modification Services - Companies that specialize in customizations and modifications of vehicles can utilize the popularity of off-road pickup trucks and special edition vehicles to create unique and personalized offerings.
3. Off-road Racing - The popularity of off-road racing and the development of pre-runner trucks presents an opportunity for innovation in the racing and automotive industries, including advancements in safety, performance, and design.
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