Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Mitsubishi Concept-RA (NAIAS 2008)

 - Jan 17, 2008   Updated: Apr 8 2011
References: autoexpress & autoblog
The Mitsubishi Concept-RA is a real attention grabber with its aggressive styling. Lightness seems to be the target with the aluminum space frame body and impact-resistant, recyclable plastic resin for the engine hood, fenders and other outer panels.

It's said to be more environmentally friendly too, but the coolest feature has to be the gull wing doors!

Implications - In today's eco-conscious market, environmentally friendly vehicles are an absolute must have. Though car companies have pushed the technology of green automobiles to the limits, the aesthetics of these vehicles have yet to match up to that of their gas-guzzling predecessors. Even the eco-conscious consumer appreciates some adornment.