Designer Mira Mikati partnered with New York-based artist KAWS to create an eccentric varsity jacket for the fall and winter seasons. The KAWS x Mira Mikati jacket is a sleek street style garment featuring KAWS' dynamic and eye-catching artwork.
This varsity jacket is a definite fall/winter statement piece as it bears KAWS' signature aesthetic. Always one to utilize bold colors, cartoon prints and a graffiti style, KAWS adds a variety of fun graphics, which accent the jacket's blue sleeves and striped collar. The jacket also features silk print and embroidery, which adds a subtle touch of elegance to this streetwear item.
The KAWS x Mira Mikati jacket is a limited edition item and is exclusively sold through Colette.
What's Driving This Trend
- Co-branded Fashion
- Opportunity for brands to collaborate with artists and designers to produce statement pieces that merge fashion with art.
- Streetwear Art
- Emerging trend of incorporating unique and eye-catching artistic elements in streetwear clothing.
- Limited Edition Collaborations
- Growing trend of releasing limited edition clothing collections by partnering with specific artists or designers.
Who This Affects Most
- Fashion Industry
- Fashion industry can build partnerships with artists and designers to create unique, attention-grabbing pieces that set them apart from competitors.
- Art Industry
- Art industry can collaborate with fashion designers to incorporate their art into clothing and reach a wider audience.
- Retail Industry
- Retail industry can benefit from limited edition collaborations as an effective marketing strategy to increase brand awareness and generate buzz.
