The Vogue Mexico June 2014 Mayara Rubik photoshoot provides a rather avant garde look at the model. While the focus is evidently placed upon swimwear, the high end selections of stylist Sofia Odera are far from the typical incorporation of bikinis and one piece suits.
Jumpers, t-shirts and shorts are displayed as optimal choices for this season's beachwear. Despite their avant garde nature, Rubik makes the apparel appear relaxed and appropriate for nearly any outdoor settings, enabling women to emulate the looks in a subdued manner.
Photographer Alexander Neumann captured the beauty of this Vogue Mexico shoot. Unexpectedly, Neumann took shots of sandy shores alongside urban centers and gritty streets, making for an intriguing juxtaposition.
What Makes This Trend Stand Out
- Avant Garde Beachwear
- Create avant garde beachwear looks incorporating jumpers, t-shirts and shorts rather than typical bikinis and one piece suits.
- Relaxed High-end Fashion
- Combine high end fashion with relaxed, beachy looks for a unique and easy-to-wear style.
- Urban Beach Photography
- Take photos of beachwear in unexpected urban settings for a striking and original editorial.
Sectors Adopting This
- Fashion
- Develop new lines of avant garde beachwear to capitalize on upcoming trends.
- Photography
- Explore creative and unexpected locations for beachwear photo shoots that stand out.
- Media and Publishing
- Produce editorial content that combines high end fashion with relaxed beachwear for a unique editorial look.
