The Matt Adam C-Heads exclusive is no ordinary collaboration. The Insta-famous Toronto photographer continues to surprise his rapidly growing cult following with a career that doesn't seem to be slowing down.
The shoot stars one of Adam's many muses, Dajana Rads, whose unconventional beauty is captured in an intimate exchange between her eyes and Adam's lens. In the article, Adam also gives credit to stylist Loretta MK, makeup artist Debbie Sioutis and hairstylist Manny Dimi, who represent a huge milestone for the photographer, who bought his first camera less than a year ago, and told the mag, "This is the first shoot I directed and shot with a full team that I orchestrated.”
With over 40,000 followers on Instagram, Adam is paving the way for photographers using photo-sharing social platforms like Instagram and Tumblr to build their brands, and the Matt Adam C-Heads collaboration is evidence that the publishing world both on and offline are paying attention.
What's Driving This Trend
- Social Media Photography
- There is a growing trend of photographers using social media platforms like Instagram and Tumblr to build their brands and showcase their work.
- Unconventional Beauty
- Photographers are capturing unconventional beauty in their photoshoots, changing the traditional beauty standards.
- Intimate Photography
- There is a trend of photographers capturing intimate moments in their photoshoots, creating a personal connection between the subject and the viewer.
Who This Affects Most
- Digital Media
- With photographers using social media to build their brands, there is a disruptive opportunity for digital media companies to create targeted platforms and services for visual artists.
- Fashion
- The use of unconventional models and styling in photoshoots presents a disruptive opportunity for the fashion industry to break traditional beauty standards and represent a wider range of individuals in their campaigns.
- Personal Photography Services
- The trend towards intimate photography presents a disruptive opportunity for personal photography and event services to provide a unique and personal experience for clients.
