The Harper's Bazaar Russia August 2010 shoot by Marcin Tyszka features model Laetitia Casta in stunningly pale makeup.
Featuring full skirts and sky-high hairdos, Casta's outfits are reminiscent of the Victorian era. Marcin Tyszka manages to capture Casta's naturally sultry look, emphasizing her smoldering red lips and her curves. With black lace and leather, this Harper's Bazaar Russia August 2010 shoot also emits a gothic flair.
Implications - Subcultures often form as a means for consumers to create their own distinct identity, a value cherished by Western civilization. Corporations looking to appeal to specific subcultures need only to research and represent that group accurately for strong and lasting customer relations to be formed.