French Garden-Inspired Fashion

The Marchesa Resort 2014 Collection Channels the Petit Trianon

The dresses making up the Marchesa Resort 2014 collection look like something straight out of Marie Antoinette's closet. That is, if she lived today and not in the 18th century. Considering that the starting point for the romantic and ethereal designs was the gardens of Petit Trianon in Versailles, France, that is a natural comparison.

Designers Georgina Chapman and Keren Craig imbued the Marchesa Resort 2014 collection with tons of floral prints, lovely lace and soft silhouettes. Utterly feminine, the pieces are elegantly understated. Although there is the occasional full gown, the sweetness behind the design keeps any European flare in check. That is not to say that the pieces are meant solely for the everyday outing. In fact, the Marchesa Resort 2014 collection is perfect for a party.

French Garden-inspired Fashion
Opportunity for designers to create ethereal and romantic designs using floral prints, lace and soft silhouettes.
Elegantly Understated Pieces
Designers can create elegant yet versatile pieces suitable for everyday wear or special occasions.
Petit Trianon-inspired Designs
Opportunity to create designs based on historical elements and French landmarks.

Sectors Adopting This

Fashion
Creating clothing designs that are feminine, versatile and historically-inspired.
Event Planning
Incorporating the Marchesa Resort 2014 collection designs into garden-themed events.
Tourism
Promoting fashion designs inspired by French landmarks to entice tourists and drive sales.
SCORE
4.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 74%
Activity 61%
Freshness 8%

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