Part Harry Potter fan's dream and part everyone else's nightmare (for those who have seen The Shining), this corn maze, entitled 'Maize Maze' by creator Top Pearsy, painstakingly recreates Daniel Radcliffe's face only in labyrinth form.
The 'Maize Maze' can be found in York, England, and it's amazing that Pearsy was able to get such an extreme likeness considering the scale of his canvas. Fans of 'Harry Potter and the Goblet of Fire' will remember that a portion of the novel takes place inside of an ominous maze. It would have been hilarious if the film crew decided to shoot movie scenes inside this tremendous fan tribute.
Implications - Consumers enjoy finding innovative ways to demonstrate their fan devotion to a franchise because it validates their emotional investment in a series while garnering them media attention. Corporations may capitalize on this consumer desire by offering them outlets and venues to express their fan loyalty.
What's Driving This Trend
- Fan Devotion
- Consumers enjoy finding innovative ways to demonstrate their fan devotion to a franchise.
- Emotional Investment
- Demonstrating fan devotion validates consumers' emotional investment in a series.
- Media Attention
- Innovative fan tributes garner consumers media attention.
Who This Affects Most
- Entertainment
- Corporations in the entertainment industry can capitalize on consumers' desire to express their fan loyalty.
- Event Planning
- Event planning companies can offer outlets and venues for fans to exhibit their fan devotion.
- Tourism
- Tourism organizations can promote fan tributes as attractions to bring in visitors.
