eSports-Ready Hotel Suites

This Samsung Luxury Gaming Suite is Inside W London

This Samsung luxury gaming suite has been created in collaboration with the W London hotel as a spot for avid gamers to stay and enjoy an immersive eSports experience thanks to a feature-rich setup.

The suite is positioned as a first-of-its-kind for the UK and features a gaming setup with a 55-inch Samsung 1000R curved gaming monitor to immerse guests in their choice of game. The suite is also equipped with a CyberPower PC, an Xbox Series X console and a Secretlab MAGNUS Metal Desk to support long-haul gaming sessions.

The Samsung luxury gaming suite is being launched alongside a special room service menu created with gamers in mind. This includes chicken or tofu baos along with DIRTEA Sliders created in partnership with DIRTEA and high-energy protein balls.

Luxury Gaming Suites
Opportunity to tailor a hotel room to the eSports player market and offer luxury features like immersive monitors and high-end gaming equipment.
Esports Integration in Hospitality Industry
Opportunity to expand on the trend of gamification in the hospitality industry by offering unique room experiences and services like gaming-specific room service menus.
Branded Collaborations for Gaming Hotels
Opportunity for companies to collaborate with hotel brands to create branded gaming suites and game-related services to appeal to the growing gamer market.

Where This Applies

Hospitality
Incorporating eSports amenities and experiences into hotels can set them apart and draw in a new audience for the hospitality industry.
Gaming
As the gaming market continues to grow, there is opportunity to expand into hospitality and offer gaming-related experiences and services like specialized hotel rooms.
Consumer Electronics
Collaborating with hotel brands to offer high-end gaming equipment and immersive monitors can create new revenue streams for consumer electronics companies.
SCORE
3.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 43%
Activity 44%
Freshness 15%