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Luxury Black Beauty Brands

Fashion Fair Cosmetics Relaunches with a Sleek and Modern Aesthetic

— August 25, 2021 — Fashion
Luxury makeup brand Fashion Fair Cosmetics announced a total company rebrand that will launch this fall.

The company originally launched in 1973 and caters to Black women whose complexions were often overlooked by the cosmetic industry. Fashion Faire Cosmetics was an absolute hit back in the day, with spokespeople like Aretha Franklin promoting the line. However, more recently it has struggled to compete with the evergrowing selection of inclusive cosmetic lines.

The company has completely rebranded and now boasts luxury through a sleek and modern ethos. The packaging is more subdued - with a gold and white aesthetic. While the range includes 14 lipsticks, a primer that fights hyperpigmentation, and powders that come in loose and pressed forms. Fashion Fair Cosmetics has kept some of its original beloved shades and has chosen Sephora as its relaunch retailer.

Image Credit: Fashion Fair Cosmetics
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