The Lurve Magazine Fall/Winter 2012 editorial lets model Heidi Mount embrace her playful side for a studio photoshoot that is nevertheless incredibly edgy. As though tapping into the hipster frame of mind, the youthful tone does complement the slightly experimental and eccentric ensembles. From darkly patterned shirts to feathered headdresses and leather jackets, the outfits are fun, fashionable and full of character.
Shot by Michael Schwartz, a photographer born in Florida and based in New York, the Lurve Magazine Fall/Winter 2012 editorial was outfitted by stylist Brylie Fowler. Perfect for the colder months, Fowler has concentrated on layering furs and sweaters to inspire people to stay warm in a stylish manner. The brunette beauty was worked on by hairstylist Thanos Samaras and makeup artist Carolina Dali.
Why This Trend Is Growing
- Quirky Editorials
- Disruptive innovation opportunity: Explore new ways to present fashion editorials that embrace playfulness and edginess.
- Experimental Fashion
- Disruptive innovation opportunity: Push the boundaries of fashion by combining experimental and eccentric elements in outfits.
- Layering Fashion
- Disruptive innovation opportunity: Develop innovative techniques and materials for layering furs and sweaters to create stylish and warm apparel.
Industries Being Reshaped
- Fashion Photography
- Disruptive innovation opportunity: Incorporate unique photography styles and techniques to create unconventional fashion editorials.
- Fashion Styling
- Disruptive innovation opportunity: Explore innovative ways to mix and match unconventional pieces to create experimental fashion looks.
- Apparel Design and Materials
- Disruptive innovation opportunity: Create new materials and designs that allow for innovative layering techniques and fashionable functionality.
