Lunar Kingdom’s 2014 Spring/Summer lookbook video features three best friends enjoying a day out in the sun. The video was filmed by Lindsey L33 and Julie Marie, Sydney Capello and Cara Morrison are the stars of the show. The motion lookbook is all about “babes, bootys, and biking” and the models sport the retro American style outfits.
The new collection features vintage one-pieces, bright colors and cut-offs. The look is perfect for spring, summer and the transitional time between the seasons. You won’t be too hot or too cold but you’ll definitely look too good. The Lunar Kingdom Spring/Summer collection will be available for purchase at the online shop Monday, April 14th, so get your credit cards ready for some fun shopping!
What Makes This Trend Stand Out
- Retro-inspired Fashion
- Opportunity for traditional fashion companies to incorporate vintage styles and make them modern.
- Motion Lookbooks
- Opportunity for fashion brands to create engaging video content for advertising purposes.
- Transitional Seasonal Clothing
- Opportunity for fashion brands to create versatile clothing items that can be worn in multiple seasons.
Sectors Adopting This
- Fashion Retail
- The Spring/Summer collection release offers an opportunity for retailers to cater to consumers looking for summer fashion pieces.
- Video Production
- The use of motion lookbooks provides opportunities for video production agencies to work with fashion companies to create engaging advertising content.
- Online Shopping
- The availability of the Lunar Kingdom Spring/Summer collection for online purchase highlights the importance of e-commerce as a sales channel for fashion brands.
