Somehow I think there might be more females wearing this lumberjack underwear than guys. No, they will not be lumberjills, because lumberjills are for real.
Paul Frank decided that soft red stretch jersey is just what lumberjacks (and lumberjack wannabes) needed. The style comes in boxer, natch, but also in briefs? Yup, that confirms it: these are for women.
Implications - Traditionally, women have been the ones to have all the fun with underwear. With more and more fashion-savvy males in today's population, however, less style-inclined men are looking for ways to appease their growing interest in fashion. Eye-catching, stylish underwear is one way for the male population to address this desire, without drawing attention to themselves just yet.