After flying high in clouds for their AW10 offerings, the Limedrop SS11 collection has brought things down a notch or two with an earthier line. I have to say that the more I see from this label, the more of a fan I become.
Entitled 'Far from Home,' the Limedrop SS11 collection features classic cuts that are made unique by the fabric and patterns used. Though I'm not sure I'm fiery enough to pull off the volcanic blazer, I want it and I want it now.
What's Driving This Trend
- Earth-toned Fashion
- Opportunity for disruptive innovation in utilizing sustainable fabrics and patterns for classic cuts in fashion design.
- Nature-inspired Patterns
- Opportunity for disruptive innovation in incorporating unique patterns and textures inspired by nature into fashion designs.
- Statement Blazers
- Opportunity for disruptive innovation in creating unique blazers with bold patterns and textures as a statement piece in an outfit.
Who This Affects Most
- Fashion Design
- Opportunity for disruptive innovation in sustainable fabrics and nature-inspired patterns for clothing designs.
- Textile Manufacturing
- Opportunity for disruptive innovation in developing new sustainable materials and experimenting with textures and patterns inspired by nature.
- Retail
- Opportunity for disruptive innovation in curating fashion collections that combine classic cuts with unique, statement pieces like bold blazers with interesting patterns.
