Lickable Flavoured Body Powder

 - Mar 25, 2007   Updated: Jul 7 2011
References: asos
This flavoured body powder from Urban Decay comes in many flavours such as honey, marshmellow, cocoa and cherry.

All flavours work as a normal body shimmer powder, leaving your skin glowing with a glittering sheen. Its not until someone gives you a good licking that they will discover it a flavour. Unless of course you want to tip them off first use it as a really dodgy chat up line?

Implications - In a crowded consumer market, one of the best ways a company can establish itself as inventive is by investing in a product that is similar to others in its field, but contains a strong and radical gimmick. By offering consumers a different way to enjoy an old product, the company shows a commitment to originality.