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The New Lazy Oaf Swimwear Line is Promoted with a Themed Lookbook

 - Feb 16, 2018
References: lazyoaf & hypebae
With the winter weather finally starting to disappear, a new Lazy Oaf swimwear collection was launched by the independent streetwear brand that often promotes retro-inspired styles with a highlight on non-conformity and familiar nostalgia.

The Lazy Oaf swimwear lookbook is comprised of a series of collage-style images, which often shows the pictures taped up on a painted brick wall, giving them the look of personal shots that might be put up on a fashion-forward teen's bedroom walls.

Also featured in the lookbook are pink roses, which sometimes frame models as they pose on a bed, and are scattered around the images as well. Handwritten quotes like "I love me, I love you not" are also presented in the lookbook, carrying on with the hopeless romantic theme, while speaking to the importance of self-love.

Image Credit: HYPEBAE / Lazy Oaf