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Laughing Baby Virals

Micah McArthur is the Newest Infant Internet Star

— March 4, 2011 — Pop Culture
Micah McArthur is the adorable laughing baby in the latest YouTube video to go viral. His giggling will instantly brighten your day as he cracks up from the sound of paper being ripped.

What’s really interesting about this laughing baby clip is that it highlights how society is changing. From the things that we find entertaining to the ways we communicate about our everyday lives, the Internet has changed the whole landscape of human interaction. Micah McArthur’s chuckles resonate with the sheer innocence of a child that many people can relate to and that many have already responded to.

Who would have ever thought that a video of a laughing baby could get over five million views? YouTube has become a platform that can raise a person to instant fame. Because of this clip, the cute laughing baby was even featured on the Today Show.
Trend Themes
1. Viral Baby Videos - The popularity of Micah McArthur's laughing baby video highlights an opportunity for businesses to create and market viral baby videos.
2. Innocence as Entertainment - The internet has changed our definition of entertainment and has made innocence and purity of children more popular. Businesses in industries such as media, advertising, and marketing can tap into this trend.
3. Instant Fame Through Social Media - The rise of social media as a platform for instant fame presents an opportunity for businesses in the talent management and PR industries to take advantage of this trend.
Industry Implications
1. Media - Businesses in the media industry can create and distribute viral baby videos that have the potential to go viral and reach a large audience.
2. Advertising - Advertising agencies can leverage the trend of innocent entertainment to create heartwarming campaigns that are likely to capture the attention and hearts of their target audience.
3. Talent Management - The trend of instant fame presents an opportunity for businesses in the talent management industry to discover and manage talented individuals who may have gained popularity through social media platforms.
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