Functional Deconstructed Outerwear

KOLON SPORT and POLIQUANT Join Forces on a New Fashion Concept

KOLON SPORT works in collaboration with POLIQUANT on a new collection of apparel for the fall season quickly approaching. As the temperature begins to drop, the fashion label prepares with its own interpretation of outerwear concepts.

The fusion of the premium outdoor label with the expertise of the Japanese designer brand results in a range of functional apparel that is of a contemporary aesthetic. Notably, some of the items boast a uniquely deconstructed element including the windbreaker. It draws inspiration from natural surroundings and delivers high-tech innovative properties to withstand terrains of the outdoors. The most notable piece in the capsule is the waterproof jacket that has multiple pockets, durable fabrics, and a survival buckle.

Image Credit: KOLON SPORT X POLIQUANT

Deconstructed Outerwear
Design and develop outerwear items with deconstructed elements.
Functional Apparel
Create apparel that offers high-tech innovative properties to withstand the terrains outdoors.
Waterproof Jackets
Develop waterproof jackets with multiple pockets, durable fabrics, and survival buckles.

Where This Applies

Fashion
The fashion industry can bring the high-tech innovation of the outdoors to clothing, particularly outerwear, for a contemporary look and function.
Outdoor Gear
The outdoor gear industry can partner with fashion designers to bring a trendy, deconstructed look to traditionally functional items like windbreakers and jackets.
Survival Gear
The survival gear industry can incorporate more functional elements into their designs, such as waterproofing and multiple pockets, for added convenience and durability.
SCORE
3.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 60%
Activity 40%
Freshness 11%

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