Jordan has revealed its latest sneaker, the Jordan Granville Pro, a new denim colorway. The Jordan Granville Pro was released merely one year ago, and since then, it has added a lineup of new colorways. The sneaker model is also a part of Jordan's 23 Engineered collection, which consists of experimental design sneakers.
The sneaker is covered in denim uppers, with half the sneaker in a lighter model and the other half in darker denim, which the Nike logo placed on the lighter side of the denim. Suede overlays wrap the upper eyelets and mudguards. A pull tab, an assembly code branding, and the word “Engineered” is placed on the heel. The sneaker has a sizeable white midsole and triangular traction grips on the sole. The sneaker is available for purchase at $140.
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Key Themes Behind This Trend
- Denim-covered Sneakers
- Incorporating denim into sneaker design can create a unique and trendy style.
- Experimental Sneaker Design
- Innovative sneaker designs that challenge traditional styles can attract fashion-forward consumers.
- Combining Different Textures
- Using different materials in one design, like denim and suede overlays, can add depth and nuance to a product.
Where This Applies
- Footwear Industry
- Innovative designs and materials in the shoe industry can attract new consumers and create loyal customers.
- Fashion Industry
- Incorporating new trends and materials in fashion products can attract consumers who are looking for unique and trendy styles.
- Athletic Wear Industry
- Experimenting with materials and designs in athletic wear can attract consumers who want both style and functionality in their activewear.