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Uptempo Basketball Shoes

The Jordan CP3.VIII is Designed for Players Who Play Fast and Furious

— August 29, 2014 — Fashion
The Jordan CP3.VIII is the eighth iteration of star Los Angeles Clippers point guard Chris Paul's signature shoe, hence its name. This shoe brings a minimalist and stylish look to a shoe designed to provide maximum performance, brutal speed and unmatched responsiveness out on the court.

The shoe is fitted with a special chassis that provides stability to aid the rapid directional moves that Paul is famed for. Its innersleeve and sock-like fit make it perfect for players with high-tempo games. The shoe's textile upper provides lightweight support, while Nike Zoom units under the forefoot offer a responsive cushioned feel.

The Jordan CP3.VIII will be launched in two colorways --black/red/white and grey/whiteblack -- at select global retailers and Jordan's official website on November 1 for a suggested retail price of $130.
Trend Themes
1. Minimalist Basketball Shoes - Opportunity to create basketball shoes with a minimalist and stylish look that maximize performance, speed, and responsiveness.
2. High-tempo Gaming - Opportunity to develop shoes specifically designed for players with high-tempo games, offering a sock-like fit and lightweight support.
3. Responsive Cushioning Technology - Opportunity to innovate and integrate responsive cushioning technology, such as Nike Zoom units, into basketball shoes for enhanced performance.
Industry Implications
1. Athletic Footwear - Opportunity for athletic footwear manufacturers to launch minimalist basketball shoes that provide maximum performance and speed.
2. Sports Equipment - Opportunity for sports equipment manufacturers to develop products that cater to high-tempo gaming styles, offering a sock-like fit and lightweight support.
3. Sports Apparel - Opportunity for sports apparel brands to integrate responsive cushioning technology into basketball shoes, providing enhanced performance and comfort.
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