Groovy Artist-Designed Shoes

The Jonathan Adler x Toms Shoe Collaboration is Too Rad

The Toms 2014 Spring shoe and eyewear collection is an artistic collaboration collection called Jonathan Adler x Toms. The collaboration brings iconic Jonathan Adler designs to signature Toms shoes and sunglasses. The Jonathan Adler x Toms shoe designs feature groovy graphics and playful fashion-forward styles. The best part about the artist and shoe brand partnership is that it’s all for a good cause.

Toms shoe brand has been a long-time contributor to the One for One charity campaign which gives a new pair of shoes to children who need it with every shoe and eyewear purchase.

The detail-oriented Jonathan Adler patterned creations are retro and rad, because retro is always in. The loud, colorful shoes will make you stand out, while the Jonathan Adler x Tom sunglasses are more subtly designed.
The brilliantly designed shoes and sunglasses are ultra nifty and groovy.

Art Collaborations
Collaborating with artists to produce unique and trendy shoe collections presents an opportunity for shoe brands to differentiate themselves in the market and appeal to a wider range of customers.
Socially Responsible Marketing
Partnering with charities and giving back to the community through product sales presents an opportunity for businesses to create positive social impact while promoting their brand and products.
Eye-catching Designs
Bold, colorful and groovy designs for shoes and eyewear are trending, presenting an opportunity for businesses to appeal to customers who want to make a statement with their fashion choices.

Sectors Adopting This

Footwear
Collaborating with artists to produce unique and trendy shoe collections presents an opportunity for shoe brands to differentiate themselves in the market and appeal to a wider range of customers.
Charity
Partnering with charities and giving back to the community through product sales presents an opportunity for businesses to create positive social impact while promoting their brand and products.
Eyewear
Incorporating bold and colorful designs in eyewear is trending and presents an opportunity for eyewear businesses to appeal to customers who want to make a statement with their fashion choices.
SCORE
2.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 19%
Activity 49%
Freshness 8%