Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The Unidrill by Jiyoun Kim Makes Crooked Screws a Thing of the Past

 - May 26, 2010   Updated: Aug 16 2011
References: jiyounkim & yankodesign
The Unidrill by Jiyoun Kim is here to make all of your drilling problems go away (well, maybe not all problems).

Featuring a guide which enables you to not put in anymore crooked screws, a handle that rotates 90 degrees (which makes it 'lefty friendly') and an all-around design which will turn any handicapped handy man into a regular Bob Vila, the Unidrill by Jiyoun Kim is a perfect fit for any tool shed.

Implications - Customers are consistently more attracted to items that simplify arduous tasks and make everyday jobs easier. Companies can appeal to a large market of elderly and physically impaired buyers by creating products that allow them to remain independent, by making previously difficult work manageable.