Bizarre Ball Gown Editorials

The Vogue Italia It's All About Uniqueness Photoshoot is Formal

The Vogue Italia September 2014 It's All About Uniqueness editorial provides a lesson in formalwear. Models Ola Rudnicka, Helena Serverin, Clementine Deraedt, Issa Lish, Julie Ordon, Kasia, Philippa Hemphrey, Julie Hoomans and Kasia Jujeczka sported upscale ballroom gowns, each one epitomizing the beauty of black tie looks.

In spite of the consistent fashion motifs that run throughout this Vogue Italia production, stylist Robbie Spencer assembled pieces that are quite different from one another. Seen in the images are giant polka dots, embroidery, silk belts, sheer fabric and a myriad of patterns. The items displayed are thus quite distinct, the result of which is the delivery of modern takes on classic looks best suited to formal gatherings.

Modern Formalwear
Opportunity for fashion designers to create modern takes on classic looks for formal events.
Unique Ball Gowns
Opportunity for gown designers to create unique and distinct ball gowns.
Mixing Patterns and Fabrics
Opportunity for textile manufacturers to create fabrics that mix patterns and textures for a unique look.

Industries Being Reshaped

Fashion Design
Industry that can capitalize on creating modern formalwear.
Gown Design
Industry that can take inspiration to create unique and distinct ball gowns.
Textile Manufacturing
Industry that can create fabrics by mixing patterns and textures for a unique look.
SCORE
5.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 80%
Activity 63%
Freshness 8%