As the Apple website suggests, the new iPod Shuffle is, "The world's smallest digital music player and just $79, the 1GB iPod shuffle lets you wear up to 240 songs(1) on your sleeve. Or your lapel. Or your belt. Clip on iPod shuffle and wear it as a badge of musical devotion." It measures just 1.6 inches long, stores 240 songs, and lets you listen for up to 12 hours.
Implications - In today's society, many consumers are are drawn to those products that offer the most cutting-edge and advance technologies available. Businesses that devote their efforts to providing consumers with state-of-the-art items will experience high levels of success in today's tech-obsessed industry.