Contributing Editor, a cutting edge online magazine, keeps things in the current depressed mood of the recession and financial crisis with the aptly titled fashion editorial, 'Our Darkness.'
The black and white editorial features a melancholic AJ Abualrub captured by photographer Eli Schmidt and styled by Bryan Marryshow in mostly dark clothes.
Implications - In the midst of a difficult economic time, it would hardly be advisable for an advertising campaign to ignore the world around it entirely. Editorials like this tap into the general mindset of their target consumers in order to speak with them rather than against or at them. By attempting to capture what they are going through, campaigns like this are ultimately far more effective at appealing to beleaguered consumers.
More Stats +/-
Economy Crisis-Chic Magazine Covers
Artistic Financial Crisis Protests
Parodying The Financial Crisis
Financial Crisis Photography
Oil & Economy Crisis Fashion
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.