The i-D Magazine Summer 2014 Julia Nobis photoshoot provides a rather intense look at the model. Photographer Willy Vanderperre stuck to the basis in a minimalist manner by focusing on one or two clothing items in each shot, zeroing in on simplicity and style all at once.
Working alongside Vanderperre for this i-D Magazine production was stylist Olivier Rizzo. Instead of dressing up Nobis in an exaggerated manner with a host of accessories and over the top apparel, he brought the scene to a relatable level with thick crew neck sweaters, athletic vests and a basic black blazer.
Despite the relaxed nature of this editorial, the incorporation of couture pieces still set it over the edge. Sheer plastic booties make it apparent that viewers are taking in a chic, high end set.
What Makes This Trend Stand Out
- Minimalist Fashion
- There is potential for a disruptive innovation opportunity to create minimalist clothing lines that focus on simplicity and style, rather than over-the-top apparel and accessories.
- Statement Pieces
- There is potential for a disruptive innovation opportunity to create clothing lines that focus on one or two striking pieces in each shot, zeroing in on the unique and daring all at once.
- Couture in Everyday Life
- There is potential for a disruptive innovation opportunity to integrate couture pieces into everyday fashion, such as sheer plastic booties or other unique high-end accessories.
Sectors Adopting This
- Fashion
- The fashion industry can benefit from embracing minimalist fashion and statement pieces, as well as finding ways to incorporate high-end couture into everyday fashion.
- Photography
- The photography industry can benefit from experimenting with minimalist fashion and statement pieces in photoshoots, as well as finding ways to highlight unique and daring pieces in each shot.
- Retail
- The retail industry can benefit from offering consumers clothing and accessories that embrace minimalist fashion, statement pieces, and integrating high-end couture pieces into everyday wear to make them feel fashionable and unique.
