All-Black Collaborative Sneakers

BLACK CdG and HOKA Designs the HOKA TC 1.0 Shoe

COMME des GARÇONS works in collaboration with HOKA on a collaborative silhouette in the form of the HOKA TC 1.0 sneaker model. It falls under the BLACK COMME des GARÇONS line, which is the more affordable sub-brand that offers more minimal iterations of classic COMME des GARÇONS looks.

The HOKA TC 1.0 serves as the base foundation of the shoe and is detailed with a black palette similar to the original. The main difference can be seen along the forefoot where there are a few gold hoops that dangle from the lace eyelet sections. Other details include the new logo emblem that is stamped onto the insole with the original details of a mesh upper and stacked sole unit.

Image Credit: HOKA

Collaborative Sneaker Designs
The collaboration between COMME des GARÇONS and HOKA on the HOKA TC 1.0 sneaker presents an opportunity for innovation in the sneaker industry.
Affordable Sub-brands
The BLACK COMME des GARÇONS line, offering more minimal iterations of classic looks, showcases the potential for disruptive innovation in the fashion industry.
Unique Shoe Details
The addition of gold hoops and a new logo emblem on the HOKA TC 1.0 sneaker highlights opportunities for creating distinctive shoe features in the marketplace.

Who This Affects Most

Sneaker Industry
The collaboration between COMME des GARÇONS and HOKA on the HOKA TC 1.0 sneaker presents an opportunity for disruptive innovation in the sneaker industry.
Fashion Industry
The BLACK COMME des GARÇONS line, offering more minimal iterations of classic looks, showcases the potential for disruptive innovation in the fashion industry.
Footwear Industry
The addition of gold hoops and a new logo emblem on the HOKA TC 1.0 sneaker highlights opportunities for creating distinctive shoe features in the footwear industry.
SCORE
4.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 66%
Activity 48%
Freshness 23%