Tokyo-based contemporary fashion label KINDAGARDEN debuts its latest collection of high-end streetwear and the silhouettes prove to entertain a chic aesthetic that is suspended between art and sophistication.
From a cozy corduroy half-zip and ankle-cut baggy nylon pants to shiny button-up long sleeves and fuzzy beige zip-up sweatshirts, KINDAGARDEN's offerings for Fall/Winter 2019 are definitely attention-captivating. What sets the label apart from its competitors is the incessant need to cross cultures. Sayaka Matsushita and JP Park — the head designers of KINDAGARDEN, draw inspiration for the high-end streetwear collections from Japanese, Korean and American style movements. It is the subtle differences between cultural aesthetics that the contemporary label embraces to provide consumers with sophisticated and artistic garments.
What's Driving This Trend
- Cross-cultural Fashion
- The blending of different cultures in fashion design presents an opportunity for disruptive innovation by exploring and combining unique aesthetic elements from various cultures.
- High-end Streetwear
- The popularity of high-end streetwear presents an opportunity for disruptive innovation in luxury fashion by incorporating comfort and practicality into high fashion design.
- Art-inspired Fashion
- Fashion that draws inspiration from art movements presents an opportunity for disruptive innovation, such as exploring different art styles, materials, and techniques in garment construction.
Who This Affects Most
- Fashion
- Fashion industry professionals can look at cross-cultural fashion trends, incorporate comfort and practicality into high-end streetwear, and explore art-inspired fashion to stay ahead of the curve.
- Retail
- Retailers can tap into the popularity of high-end streetwear, experiment with cross-cultural fashion, and collaborate with artists and designers to create unique fashion collections.
- Art
- Art professionals can explore collaborations with designers and fashion brands that draw inspiration from different art movements and explore the intersection of fashion and art.
