Paulo Schulzz stars in the “Hello” editorial exclusive for F****** Young! Online. The Joy Models face is captured by photographer Ronald Luv’s lens and styled by Rafael Chaouiche.
Paulo channels a rebellious youth who is unafraid to express himself through his unique wardrobe. The model pulls off cornrows, shoulder-length braids and eye-catching wardrobe staples that embody today’s streetwear aesthetic.
Grooming for this photoshoot is courtesy of Teo Miranda who creates the model’s intricately braided hair-dos. F****** Young! Online’s “Hello” editorial series highlights a mix of club kid staples and modern athleticwear looks that are the opposite of traditional.
The pieces range from layered denim jackets, baseball jerseys and hatted accessories that embody a rebellious vibe. The editorial’s young star looks alternative and is representative of this generation’s edgy aesthetic.
Key Themes Behind This Trend
- Rebellious Youth Fashion
- Opportunity for fashion brands to create edgy and unique wardrobe staples that embody today's streetwear aesthetic.
- Alternative Grooming
- Grooming industry can explore intricate braided hair-dos as a trend for rebellious and unconventional styles.
- Club Kid and Athleticwear Fusion
- Potential for fashion designers to create modern looks that blend elements of club kid staples and athleticwear, catering to the rebellious vibe of the youth.
Where This Applies
- Fashion
- Fashion industry can tap into the rebellious youth market by creating unique and edgy clothing and accessories.
- Grooming
- Opportunity for grooming industry to offer services and products that cater to rebellious and alternative hairstyles.
- Streetwear
- Streetwear brands can incorporate elements from club kid fashion and athleticwear to create fashion-forward looks for the rebellious youth.
