KORA Organics' Nourishing Hand and Body Lotion is a new whole-body skincare product that was inspired by the brand's own Active Algae Lightweight Moisturizer. With certified organic botanicals to deliver long-lasting hydration with a greasy, sticky or heavy feel, this lightweight body lotion helps to soften and strengthen the skin with noni, antioxidant-packed microalgae and ceramides. The soothing skin lotion also shares the sensory benefits of an alluring blend of rose, basil and geranium.
Miranda Kerr, the founder of KORA Organics, told Well+Good "The hero ingredient in this is the microalgae." This mindfully included ingredient is rich in nutrients and fatty acids and it's a powerhouse for supporting skin that's hydrated and resilient, all without that undesirable tacky feeling.
What Makes This Trend Stand Out
- Microalgae-infused Skincare
- An opportunity to innovate the skincare industry by incorporating microalgae into various products.
- Lightweight Body Lotions
- An opportunity to disrupt the traditional heavy and greasy body lotion market by creating lightweight alternatives.
- Sensory-driven Skincare
- An opportunity to focus on the sensory experience of skincare products, with the use of alluring blends of ingredients.
Sectors Adopting This
- Beauty and Personal Care
- Innovations in microalgae-infused lotions and sensory-driven skincare offer opportunities for beauty and personal care companies to differentiate themselves in a crowded market.
- Organic and Natural Skincare
- Organic and natural skincare companies can expand their offerings with microalgae-infused products that deliver long-lasting hydration with certified organic botanicals.
- Sustainable Cosmetics
- Incorporating microalgae into skincare products offers a sustainable alternative to traditional ingredients and offers an opportunity for sustainable cosmetics brands to stand out.
