If you had any doubts that the current warrior fashion trend is a unisex one, look no further than 'Gustav' by Alec Mohr. This forest-loving photo shoot features Gustav exploring a woodland setting; the shirtless model is wearing a face chain presumably to protect his good looks and solidify his sense of fierce fashion.
Alec Mohr took care of both the photography and styling for 'Gustav'. See more shots from the series above.
Implications - Male consumers are no longer trying to adopt a super masculine aesthetic. Men in modern society are looking to explore their look with different types of fashion that aren't conventionally associated with the male customer.