The GQ Selects Program comes of the merger between the magazine and the e-commerce site Mr. Porter. Available for sale on the Mr. Porter forum will be items taken from the pages of GQ, a paper-meets-virtual venture that will begin this coming April.
This initiative will be monitored by Mr. Porter's editor-in-chief Jeremy Langmead. Langmead will, alongside his team, pick out the pieces that will be made available to the public by way of GQ Selects.
Approximately 10-20 ensembles will be showcased on Mr. Porter per month. Like many of Mr. Porter's projects, the series will also be coupled with instructional videos and interactive social media campaigns that address the topics of style and accessorizing.