Dilara Findikoglu's Spring/Summer 2019 is Incredibly Eerie & Sinister
References: instagram & highsnobiety
Turkish-born designer Dilara Findikoglu releases her exceptionally expressive Gothic horror fashion collection for Spring/Summer 2019. Dubbed 'May the Darkness Light the Way,' the line-up highlights the creative's approach to style. Focusing on a slightly unsettling aesthetic, Dilara Findikoglu successfully communicates her fascination with the genre, as well as her "dramatic design sensibilities and rebellious nature."
The Gothic horror fashion capsule debuted in East London at Dennis Severs' house. In tune with the established ambiance of Dilara Findikoglu's Spring/Summer 2019 line-up, the rooms in the building were appropriately themed. Furthermore, the designer released a triad of short film-style ads that took on the narrative approach of cult-favorite horror movies like 'Paranormal Activity' or 'The Blair Witch Project.'
Photo Credits: Eva Al Desnudo
The Gothic horror fashion capsule debuted in East London at Dennis Severs' house. In tune with the established ambiance of Dilara Findikoglu's Spring/Summer 2019 line-up, the rooms in the building were appropriately themed. Furthermore, the designer released a triad of short film-style ads that took on the narrative approach of cult-favorite horror movies like 'Paranormal Activity' or 'The Blair Witch Project.'
Photo Credits: Eva Al Desnudo
Trend Themes
1. Gothic Horror Fashion - innovation opportunity for fashion designers to push boundaries and explore unconventional aesthetics.
2. Narrative Fashion Advertising - disruptive innovation opportunity for fashion brands to create engaging and memorable story-driven campaigns.
3. Themed Fashion Show Events - innovation opportunity for event planners to create immersive fashion show experiences with custom decor and interactive elements.
Industry Implications
1. Fashion - industry that can explore unconventional aesthetics and narrative-driven campaigns to create unique fashion experiences.
2. Event Planning - industry that can incorporate immersive and interactive elements to create unforgettable fashion show events.
3. Film and TV - industry that can collaborate with fashion brands to create engaging branded content that blurs the line between fashion and storytelling.
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