GoS watches is a small-scale Swedish luxury watch brand that uses world-famous Damascus steel. The joint effort by bladesmith Gustafsson and watchmaker Sjögren, GoS offers completely unique watches entirely from the customer’s wishes.
Luxury watches aren’t exactly common in Sweden (I know of exactly one brand personally, and I’m a watch dork) so this is refreshing. The rather outlandish decoration of the dials is pretty interesting, but I think it’s a pretty brave effort to be so bold in your debut, as most small-time watchmakers make pretty dull watches.
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