'Gorilla Bow' is a versatile piece of workout equipment that takes advantage of the shape and dynamism of a bow and arrow to give its users a complete fitness regime. Invented by Rhode Island-based fitness company Gorilla Fitness, the product combines a bow-like shape with modern resistance bands to offer several different workouts for people of all strength levels and fitness goals.
Though the traditional bow was invented as a weapon, anyone who has fired arrows from a recurve bow for an extended period of time knows that it takes a significant amount of strength in ones arms, chest, and back. By removing the weaponry and turning that concept into a piece of workout equipment, the Gorilla Bow harnesses those same muscle groups -- as well as the legs and core through other specialty exercises.
What's Driving This Trend
- Bow-shape Fitness Equipment
- Innovative workout equipment designed with bow-like shapes presents body-focused workouts using resistance bands instead of traditional weights.
- Archery-inspired Training
- Archery has become an inspiration for unique and challenging workout regimens that involve arms, chest, back, and core muscles.
- Versatile Resistance Training
- Resistance training using equipment designed with bow and arrow shapes that are versatile and accommodating for different fitness levels and body types.
Who This Affects Most
- Fitness Equipment
- Fitness equipment industry could produce innovative resistance training equipment that mimics bow shapes, targeting crossfit and bodybuilding enthusiasts.
- Sports and Fitness Apparel
- Specialized archery-inspired workout apparel, such as lightweight and flexible clothing, footwear and accessories that support a full range of muscle movement and versatility, are likely to disrupt the sports and fitness apparel industry.
- Gym and Fitness Centers
- Gym and fitness centers could offer archery-inspired workout classes in their repertoire by incorporating innovative workout equipment that mimics bow-like shapes and challenges different muscle groups.
