Simplified Fur-Lined Jackets

The New GOLDWIN Collection is Endlessly Functional for Cold Weather

The latest GOLDWIN collection marks the first time that the Japanese ski company released an original lifestyle line.

Available in time for Fall 2016, the GOLDWIN collection features a series of fur-lined jackets, in addition to a variety of button-up shirts and turtleneck sweaters. Each of the pieces has a well-made construction that ensures its durability, as well as adds to its overall appearance. This component is of key importance for the GOLDWIN collection, given that the minimalist colorways and its lack of embellishment means that one's focus is drawn directly to the quality of make.

With most sporting one-toned colorways and clean-cut structures, the fall-ready apparel is perfect for layering and is highly versatile.

Fur-lined Jackets
Opportunity for companies to innovate on functional yet stylish outerwear designs.
Minimalist Fashion
The rise of minimalism in fashion presents opportunities to innovate on simple yet sophisticated designs.
Versatile Apparel
Demand for versatile clothing continues to grow, making it an area for innovation in fashion.

Sectors Adopting This

Fashion
Companies in the fashion industry can innovate on functional yet stylish outerwear designs.
Textile
Innovations in textile technologies can provide more durable and long-lasting clothing.
Retail
Retail industries can benefit from the demand for versatile apparel by focusing on stocking multi-functional clothing items.
SCORE
2.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 24%
Activity 34%
Freshness 8%