Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Toronto's Gob is a Service That Lets You Order Lunch by Text Message

 - Jan 17, 2015
References: omgob & blogto
Gob is a new service out of Toronto that makes it so that you can have lunch delivered to you after sending a simple text message.

Partnered with several local restaurants, Gob makes it so that you can order meals like roasted pork shoulder wraps, falafel boxes, seaweed salads and burritos. From each of these restaurants, Gob is careful to provide an option that will appeal to meat-eaters, as well as vegetarians. The service works like this: first thing in the morning, you'll receive a text about that day's featured restaurant and meal options. From there, you have about a window of about a few hours to place your order simply by responding whether you'd like food choice "A" (the meat-eater option) or "B" (the vegetarian-friendly option). Then, at lunchtime, the meal is delivered to your building.