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DIY Glittery Root Touch-Ups

This Glitter Root Tutorial Shows Women How to Cover Roots in Sparkles

— November 16, 2015 — Fashion
YouTuber Tasha Leelyn created a glitter root video, which teaches women how to achieve sparkling hair that will embrace their roots. There are a few bloggers and hair stylists that are using glitter to cloak their root, which results in a dazzling hairstyle.

Tasha Leelyn uses her YouTube channel to teach those who want to conceal their roots, how to do so right at home. The glitter root process only calls for some hair gel -- any brand, glitter and a mixing bowl. The videos shows viewers to add a generous amount of gel into the bowl, mix in a similar ratio of crafting glitter and stir. The video also suggests putting one’s hair into high pigtails to emphasize and highlight the glitter factor.

While many people are concerned with dying their roots as soon as their hair begins to grow out, this video encourages them to embrace their roots. This simple tutorial provides valuable insight on maintaining a positive attitude towards hair and beauty.
Trend Themes
1. DIY Glitter Root Touch-ups - Opportunity for beauty brands to develop DIY glitter root touch-up kits for consumers to easily cover their roots at home.
2. Glitter Root Hair Trend - Disruptive opportunity for salons and hairstylists to offer glitter root hair services, catering to customers looking for a dazzling and unique hairstyle.
3. Root Concealment with Glitter - Potential for cosmetic companies to create innovative glitter-based root concealment products, bringing sparkle and glamour to traditional root touch-ups.
Industry Implications
1. Beauty Brands - Opportunity for beauty brands to develop and market DIY glitter root touch-up kits to cater to consumers seeking an easy solution for covering their roots at home.
2. Salons and Hairstylists - Disruptive opportunity for salons and hairstylists to offer glitter root hair services, attracting customers looking to embrace a dazzling and unique hairstyle.
3. Cosmetic Companies - Potential for cosmetic companies to create and sell innovative glitter-based root concealment products, providing customers with a glamorous alternative to traditional root touch-ups.
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