Free-Spirited Cruising Editorials

The Glamour Germany 'On The Road' Photoshoot is Youthfully Retro

The Glamour Germany 'On The Road' editorial captures the free-spirited essence of youth. Heading towards the horizon in a vintage car, the threesome embraces a casual adventurous spirit perfect for this type of vacation. As they cruise along, it is hard not to become enamored with their impeccable style and gypsy mentality.

Lensed by photographer Paul Jasmin, the Glamour Germany 'On The Road' editorial is set to appear in the October 2012 issue of the magazine. It stars model Chelsea alongside male models Connor Stanley and Charles Davis. They were styled by Kai Margrander, who played with equally retro-looking outfits.

The Glamour Germany 'On The Road' editorial pays tribute to Jack Kerouac’s story and film adaptation.

Vintage-inspired Fashion
Opportunities for fashion companies to create retro-looking outfits that appeal to the youth.
Adventure Tourism
Potential for the tourism industry to develop packages and services that cater to the free-spirited essence of youth.
Road Trip Nostalgia
Growing demand for experiences that evoke the nostalgic feeling of past road trips.

Industries Being Reshaped

Fashion
Opportunities for fashion companies to incorporate vintage-inspired clothing in their lines.
Tourism
Potential for tourism companies to develop unique packages and experiences that focus on adventure.
Media and Entertainment
Growing interest in storytelling and media that focuses on evoking nostalgic feelings of the past.
SCORE
6.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 97%
Activity 93%
Freshness 8%