Famous for her mainstream success as a sexy siren in Victoria's Secret & Sports Illustrated, Gisele Bundchen shows her high fashion chops in the new issue #27 of Numero Tokyo.
The June 2009 issue features Gisele Bundchen on the cover and inside in an editorial by photographer Nino MuÃ±oz.
Gisele sports some excessively high heels and seemingly painful necklace, which is what high fashion is really about: making women suffer in uncomfortable pieces:
Implications - Consumers are still willing to sacrifice comfort for fashion in order to differentiate themselves from the crowd and create a bold statement. Businesses can appeal to women who are interested in high fashion by creating edgy and distinct products.