Pocket-Ready Multitool Accessories

The Gerber Prybrid Hides Eight Tools Inside in a Safe Way

The Gerber Prybrid multitool is a compact, safety-focused everyday carry (EDC) accessory perfect for DIYers, makers and adventurers alike to incorporate into their collection. The tool is small enough to be easily carried in a pants pocket, but reveals eight functions that will support a wide range of lifestyle needs. The tool boasts a pry bar, nail puller, wire stripper, small and large flathead drivers, bottle opener, cord cut notch and a standard utility blade to help it work effectively on a daily basis.

The Gerber Prybrid multitool comes in two color options and is also suited for being attached onto a keychain to ensure it's always on hand. The tool weighs in at just three-ounces.

Image Credit: Gerber

Everyday Carry Multitools
The market opportunity for small, pocket-sized multitools that integrate multiple functions in a safe and user-friendly way for everyday use and convenience.
Compact DIY Tools
The opportunity to create new tools or upgrade existing ones that prioritize space-saving designs without sacrificing functionality, such as pry bars, nail pullers, and utility blades.
Personalized Keychain Accessories
The potential for companies to offer customizable and stylish keychain accessories with practical functions, like a Gerber Prybrid multitool that can be attached to a keychain for easy access.

Who This Affects Most

Tools and Hardware
The opportunity for manufacturers and retailers to design compact and integrated tools with multiple functions for the DIY, outdoor, and everyday use markets.
E-commerce and Retail
The opportunity for online and offline retailers to offer a wide selection of versatile, well-designed, and affordable multitools and keychain accessories for consumers in various lifestyle segments.
Promotional Products and Gifts
The potential for companies to customize pocket-sized multitools and keychains as promotional items or gifts that add value and convenience to the recipients' lives.
SCORE
7.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 100%
Activity 99%
Freshness 18%