Fashionable Furnishings

Jean Paul Gaultier and Roche Dobois do Home Fittings

Together, Jean Paul Gaultier and Roche Dobois have developed a line of furniture in light of the 2010 New York Fashion Week. The designers have created couches, bedding, storage and home accessories as a bit of a deflection from Gaultier's usual work on the runway.

The soft pink hues combined with black, white and grey neutrals are sophisticated and snazzy. Featuring intricate florals and photographic prints, the Gaultier and Roche Dobois collaboration has revealed a splendid selection of couture home furnishings that would dress any room to the nines.

Fashion-furniture Collaboration
The collaboration between fashion designers and furniture companies presents opportunities for innovative and stylish home furnishings.
Fashionable Home Accessories
Fashion brands creating home accessories offer disruptive innovation opportunities for the fashion industry to expand their product lines beyond clothing.
Couture Home Furnishings
The introduction of couture-inspired home furnishings provides an opportunity for luxury brands to tap into the high-end home decor market.

Sectors Adopting This

Fashion
Fashion brands partnering with furniture companies allows for cross-industry collaborations that can create unique and fashion-forward home furnishings.
Furniture
Furniture companies collaborating with fashion designers can expand their product offerings and appeal to a broader customer base.
Home Decor
The introduction of couture home furnishings blurs the lines between fashion and home decor industries, offering new possibilities for both sectors.
SCORE
6.4 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 93%
Activity 90%
Freshness 8%