Futuristic Eyewear Designs

Oakley Introduces the 13.11 Eyewear Design and It is Stunning

The category of futuristic eyewear designs just got an upgrade as Oakley recently introduced the 13.11 eyewear, a product that seamlessly blends the iconic Pro M Frame® through the distinctive Kato™ lens shape. For Oakley, this release represents a fusion of historical legend and cutting-edge technology. It builds on the brand's claim to innovation in the futuristic eyewear category.

The unique name, 13.11, stems from combining the 'M' for M Frame and 'K' for Kato, the 13th and 11th letters of the alphabet. Crafted with durable O-Matter™ material, 13.11 showcases sculpted surfaces for a distinctive aesthetic. Enhanced with Unobtanium® ear socks and nose pads, the silhouette ensures a secure grip. The eyewear incorporates Oakley Prizm™ Lens Technology for unparalleled color and contrast perception.

Image Credit: Oakley

Futuristic Eyewear Designs
The category of futuristic eyewear designs just got an upgrade as Oakley recently introduced the 13.11 eyewear, a product that seamlessly blends the iconic Pro M Frame® through the distinctive Kato™ lens shape.
Historical Legend and Cutting-edge Technology Fusion
For Oakley, this release represents a fusion of historical legend and cutting-edge technology, building on the brand's claim to innovation in the futuristic eyewear category.
Distinctive Aesthetic and Secure Grip
Crafted with durable O-Matter™ material, 13.11 showcases sculpted surfaces for a distinctive aesthetic and is enhanced with Unobtanium® ear socks and nose pads for a secure grip.

Industries Being Reshaped

Eyewear
The introduction of Oakley's 13.11 eyewear highlights the ongoing evolution and innovation within the eyewear industry.
Fashion
The fusion of historical legend and cutting-edge technology in Oakley's 13.11 eyewear design represents a disruptive innovation opportunity within the fashion industry.
Technology
Oakley's incorporation of their Prizm™ Lens Technology in the 13.11 eyewear presents a disruptive innovation opportunity within the technology industry.
SCORE
5.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 83%
Activity 60%
Freshness 23%